Hello, I’m Zaina Meher Kadiri — a Toronto-based communications strategist working at the intersection of storytelling, culture, and design.
Currently Senior Communications Coordinator at Pro Bono Ontario and an active contributor to Toronto’s creative scene.
By day, I lead communications initiatives within the nonprofit legal sector, building campaigns that drive awareness, engagement, and measurable impact. Beyond my day-to-day role, I remain deeply connected to fashion, art, and brand culture, contributing to creative communities such as Fashion Art Toronto and industry networks across the city.
My work blends:
• Strategic communications
• Campaign development
• Brand positioning
• Social and digital storytelling
• Visual identity thinking
I believe brands — whether nonprofit, fashion, or emerging wellness — deserve more than visibility. They deserve clarity, narrative depth, and presence.
With a background in Public Relations and years of experience across agency, nonprofit, and creative spaces, I bring both structure and instinct to every project I touch.
I’m particularly drawn to work that lives at the intersection of:
Strategy × Aesthetic × Cultural Relevance.
If you’re building something bold, thoughtful, and future-facing — we’ll likely get along.